Case 022022 — 2024

İSOM

SEO · Website · Social media · Ad management

İSOM
01

A dated site, rebuilt

The clinic's legacy website was replaced with a modern ASP.NET build. Google Search Console and Analytics were set up from scratch, giving the team real visibility into organic performance for the first time.

İSOM 01
02

Sustained organic growth

Consistent blog publishing and technical optimisation compounded over 16 months into 9.2M impressions and 132,000 organic clicks. Monthly performance stabilised around 1M impressions.

16 mo → 9.2M impressions · 132k clicks

İSOM 02
03

From traffic to appointments

The single-language site was extended to three languages; social feeds for İsom Fizyoterapi and Dr. İsmail Yılmaz were produced in parallel, alongside Instagram ad management. Steady inbound settled at 12–16 daily organic inquiries.

12–16 daily organic inquiries

İSOM 03